DEBRIEF — Daily Performance System for Men
Founding Member — Limited to 103

You Know Something
Is Off.
You Just Can't Name It.

DEBRIEF gives you the daily system used by special forces and elite athletes — to find the pattern, and fix it.

Get Founding Member Access — $97 Limited to 103 · One-time payment · App launches soon
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The Problem

You're not broken.
You're operating without a debrief.

Every high-performance unit on the planet does an After Action Review after every mission. They ask three questions:

What happened?
Why did it happen?
What do we do differently?

You don't. So you repeat the same bad days. The same distance between who you are and who you know you could be. That's not depression. That's a missing system.

01 — Evening Debrief

Three questions.
Three minutes.

Every evening, DEBRIEF asks you three targeted questions. What was your win. What would you do differently. What's your score — 1 to 10.

Takes under 3 minutes
No journaling — structured prompts only
Builds your personal data set over time
02 — Daily Score

Your day,
quantified.

Rate your day from 1 to 10. Watch your score trend. After 7 days you have a data set. After 30 you have a pattern. After 90 — you know yourself.

Visual streak tracker
Delta from yesterday
Score history over 7, 30, 90 days
03 — Morning Brief

Wake up with
your mission.

Every morning you receive a brief — built from your own words. Not a quote. Not a push notification. An insight extracted from your last 7–30 days of data.

AI-generated from your own entries
One clear action for today
Delivered at your chosen time
04 — Pattern Intelligence

See what's
actually draining you.

After 7 entries, DEBRIEF starts identifying correlations. Less sleep → lower score. Exercise → higher score. This is intelligence gathering — about yourself.

Automatic pattern detection
Score impact per habit
Identifies your top drain and top fuel
22:14
Evening Debrief
"What was your biggest win today?"
Closed the Berlin deal. Finally pushed through the pitch after postponing it twice
Continue →
22:17
Today's Score
7
out of 10
▲ +0.8 from yesterday
🔥 12-day streak — keep going
Complete Debrief →
07:00
Good morning, Niklas.
Your Brief
Pattern Insight
"You perform best when you act despite resistance — not when conditions are perfect. Score drops 1.9pts when you delay decisions."
→ Today's Mission
Make the call you've been postponing before noon.
Ready. Let's go →
07:02
Your Patterns
📉 Sleep under 7h −2.1
📈 Exercise before 10am +1.8
⚡ Late calls after 8pm −1.4
Top drain this week
Overthinking at night

Morning Brief

This is what you
wake up to. Every morning.

Not a motivational quote. Not an app asking how you feel. A brief — built from your own words.

Your Morning Brief · 07:00
Good morning, Niklas. Here's what your last 12 days are telling you:
→ Today's Mission: Make the call you've been postponing before noon.

Early Users

What beta testers say.

"I stopped calling it journaling. I started calling it intelligence gathering. Completely different headspace."

— Beta tester

"The morning brief hits different when it's built from your own words."

— Beta tester

"Three minutes at night. One message in the morning. That's it. And somehow it's working."

— Beta tester

The Offer

Founding Member — $97

For the first 103 men who want in before the world does.

Founding Member spots: limited to 103 total. When they're gone, this closes.
$97
One-time. No subscription. No renewal.
  • ✓ Full DEBRIEF app access — locked price, forever
  • ✓ Founding Member status in-app
  • ✓ Direct feedback channel — you shape v2
  • ✓ First access to: AI insights, voice input, Apple Watch (v2)
  • ✓ 30-day money-back guarantee — no questions asked
Become a Founding Member — $97

Stripe secure checkout · One-time · No subscription

After launch: €14.99/month or €89.99/year. Founding Members pay once. Done.

Questions

Straight answers.

DEBRIEF is an iOS app that gives you a daily 3-question system — inspired by After Action Reviews used by military and elite sports teams — to identify patterns in how you're operating and start changing them.
We're currently in the App Store review process. Founding Members get access immediately when the app is approved. Estimated: within the next 2–4 weeks.
If the app doesn't deliver within your first 30 days, email us and we'll refund. No questions asked.
No. DEBRIEF has no therapists, no diagnosis, no clinical components. It's a performance tool built around the After Action Review method. If you're in crisis, please contact a mental health professional: Crisis Resources →
It's the price that filters for men who are serious. The app will be €14.99/month after launch. You're locking in a better deal and getting in before we scale.
AI-powered pattern detection, voice input, Apple Health integration, Apple Watch app, and a home screen widget. Founding Members get it all — no extra charge.